行销企划的关于营销企划常用的一些英语语句

这样，音乐就会成为一种营销工具。

The music, then, becomes a marketing tool.

告诉他是有关营销计划的事。

Tell him this is about the marketing project.

市场营销专家想要知道他们买些什么。

Marketing　specialists want to know what they buy.

一个原因是日本缺乏政府部长们的营销支持。

One reason was deemed to be lack of marketing support from government ministers.

市场营销者运用社会媒体和新科技来向年轻人销售产品。

Marketers use social media and new technology to reach young people and sell products.

西联汇款正面向美国的拉美移民开展此项新服务的营销。

Western Union is marketing its new service to Latino immigrants in the United States.

这是一种比较少见的营销手段，把你的预期挫败到如此程度。

It is a rare piece of marketing that confounds your expectations as dramatically as this.

他们可以充分利用在采购、制造以及营销和贸易上的整合优势。

They can exploit synergies in purchasing, and in manufacturing as well as in marketing and trading.

理论上，这是一种新兴的推荐式经济，也是口碑营销的一种规则系统。

In theory, this was to become a new recommendation economy, an algorithmic form of word of mouth.

谁是我们的目标市场?在营销中使用什么形式的媒介手段。以及预算?。

Who is our target market, what forms of media to use in the campaign as well as the budget?

Last year Shiseido launched a campaign to boost the visibility of the Shiseido brand in overseas markets.

尽管金融学和市场营销学也让我颇感兴趣。

At the moment, I am leaning towards economics and strategy, although finance and marketing also have me interested.

上世纪的免费是有效的市场营销策略，而本世纪的免费则是一种全新的经济模式。

While the last century's Free was a powerful marketing method, this century's Free is an entirely new economic model.

这里还有许多其它的成本，例如研究，设计，营销和专利费用，还有销售商本身的成本。

There are many other costs, such as research, design, marketing and patent fees, as well as the retailer's own costs.

损害已经被修复，游客似乎不在乎他们所受的伤害——也许是被聪明的营销活动所怂恿。

The damage has been repaired and tourists seem to have abandoned their misgivings—encouraged, perhaps, by a clever marketing campaign.

社交网也会对消费者行为产生深远的影响，从而驱使各家公司把大量营销预算转移到自己身上。

They will also have a profound influence on consumer behaviour, prompting firms to shift a hefty chunk of their marketing budgets in their direction.

当海尔这样的消费品制造商在海外扩张时，他们需要管理分销零售网络，并开发新的营销策略。

When manufacturers of consumer goods such as Haier expand overseas, they need to run distribution and retail networks and develop new marketing strategies.

这样，拍卖行对中国买家有针对性的营销活动就变得更加重要了。中国买家在其他领域也很活跃。

That makes it more important for auction houses to tailor their marketing to the Chinese, who are active in other categories as well.

Computer-analyzed marketing reports can help to decide which products to emphasize now, which to develop for the future, and which to drop.

这两种方式是两个极端。在全资分支机构的情况下，国内公司为国外的生产、管理和营销负全部责任。

These two are two extremes. With wholly owned subsidiaries domestic firms take all responsibility for manufacturing, managing and marketing their products in the foreign country.

现代影院数量的增长扩大了中国城市里的屏幕数量，而私人企业家的投资，也使得电影的市场营销更加有效。

The growth in modern theaters has spread the number of screens in Chinese cities, and investment by private entrepreneurs has led to more effective marketing.

在过去的18个月里它重组了各个部门，并且启用营销背景的经理替代他们技术背景的同事负责公司的运营。

In the past 18 months the company has reorganized its divisions and put managers from a commercial background in charge instead of their technical colleagues.

我学过的课程有市场营销、商业法、商业英语、统计学、市场原理、销售管理、销售原理、经济学和心理学。

The courses I completed are marketing, business law, business English, statistics, marketing principles, sales management, distribution theory, economies and psychology.

公司荟萃各类高级技术人员和高级管理人员，拥有一流的专业技术、流的市场营销队伍和科学化的企业管理模式。

The company has all kind of the staff of technical and management, has the first-class specialized technical, the first-class marketing troop and the scientific business model.

韩德胜的振兴计划是明智的——减少品牌、增加资本投资、每个品牌独立营销、减少产品开发的随意性和重复性等。

His revival plan is sensible – fewer brands, more capital investment and marketing in each one, a less haphazard and duplicative approach to product development, and so on.

对于市场营销这一镜像世界，这第三个答案就意味着消费者的消冻结费。他要么锁定他初始的品牌，要么完全停止购买。

For the mirrored world of marketing, this third answer means the consumer freezes. He either locks onto whatever brand he began with, or he stops purchasing altogether.

不过，她真正的遗产是首创了环保的营销手段，并把控制环保和道德的忧虑的手法带入了主流的商业领域——这或喜或忧。

But her real legacy was to pioneer greenery as a marketing tool, and bring the harnessing of environmental and ethical concerns into the business mainstream, for good or ill.

事实上，在巫术男孩系列冒险小说第一部《哈利·波特与魔法石》出版前数周，他辞去布卢姆斯伯里营销总监一职，离开了出版社。

In fact, the former marketing director left Bloomsbury weeks before the publication of Harry Potter and the Philosopher 's Stone , the first installment of the boy wizard's adventures.

随着更多的企业公司功能，诸如人力资源或营销等功能，通过网络来管理，商业公司便能够看见整个商业的模式且更容易实现信息共享。

As more corporate functions, such as human resources or sales, are managed over a network, companies can see patterns across the whole of the business and share their information more easily.

此外，中国中产阶层购买的汽车数量要多于其它任何国家，与此同时，上海和北京等超大城市的炫耀性消费，也正在改变许多产品的设计与营销方式。

And China's middle-class now buys more cars than any other country's, while conspicuous consumption in huge cities such as Shanghai and Beijing is changing how many products are designed and marketed. 我们必须立刻进行媒体广告企划。

We need to get right on the media advertising plan.

企划广告时，就该想到如何销售。

Plan the sale when you plan the ad.

今天，总经理给了我一个企划案。

Tom: Today, general manager gave me a proposal.

我需要你在这个企划上协助我。

I need your assistance on this project.

基本上是最了解该企划的人。

basically the person who understands the project best.

海伦：说得对。请准备一份更详细的企划书。

Helen: Good point. Please prepare a more detailed proposal.

丽莎：卡特女士很不喜欢我跟她提的企划案。

Lisa: Ms. Carter hated the proposal I made to her.

培训部，公关部，办公室和企划部都在这一楼层上。

On this floor, we have the Training Department, Public Relations, the General Office and the Planning Department.

我来电的目的是要安排会议讨论你寄过来的企划书。

I'm calling to arrange a meeting to discuss the proposal you sent.

事实上，对很多比较小的社福团体来讲，连企划怎麽写都有困难。

In fact, smaller social welfare organizations even have difficulties writing up a project plan.

汤姆：这些企划案不是你的主管构思出来的吗？你只是做报告而已？

Tom: Isn't your supervisor the one who comes up with these proposals? And you just present them?

也许你对作为一个活动企划并不十分感兴趣，但你仍喜欢规划活动。

Perhaps being an Event Coordinator isn't quite what you're interested in but you do enjoy planning events.

你在11：30有一个企划会议。还有， 你父亲的办公室来过电话。

You have an 11:30 layout conference, and your father's office called.

公众和私人组织之间的合作关系的目标是帮助一切，从财政安全到书写商业企划。

Partnerships between public and private organizations aim to assist with everything from securing financing to writing a business plan.

蓝海策略可运用于产品企划程序中，帮助拟定蓝海构想，作为后续造形设计之依据。

The blue ocean strategy can be used in product planning process to set up blue ocean ideas as bases for subsequent development of product form.

设在北京的总部主要负责公司上下的人事、管理、企划、宣传、销售、以及售后服务。

The headquarter setup at Beijing is mainly responsible for the HR, management, planning, promotion, sales and after sales service of the company.

当前国内品牌服装市场存在的主要问题是：市场定位雷同、产品企划跟风、推广策略单调。

The subject matter that the clothing market of present domestic brand exists is: Market orientation duplicate, products enterprise planning with wind, popularizes tactics to be dull.

是一部录影带的名称，专为当地遗产企划录制，用来记录这个太空中心所进行的飞行计划。

Thrust into Space is the title of a videotape made especially for the Local Legacies project that documents the flights made from this Space Center.

本课程为《电玩企划》之衔接课程，其目的在于提供学生对商业电玩设计与研发的深层认识。

The goal of this course is to provide the students with a firm understanding of commercial game design and development.

霖电影（马）有限公司制作企划，他也是一位喜欢旅游、看电影、烹饪以及爱好美丽东西的男人。

Leonard Tee is a movie producer who loves traveling, cooking and is a self-proclaimed perfectionist.

有著崇高的理想及和平的目的，这个企划创作出美好的音乐，藉由这次独特的经验跨越宗教的对立。

With lofty ideals and peaceful intentions, the project has made wonderful music, crossing religious divide through this unique experience.

任何时候如果有任何问题，请不必客气，来找企划组的史密斯小姐或来找我，我很会很乐意帮助你们的。

If you have any questions at any time, please feel free to see Miss Smith of the planning staff or me. We'll be happy to help you.

制定配合企划部营销计划的本部销售方案，分解部门销售任务指标，协调各部门推进公司整体营销活动进程。

Cooperate with the sales plan of layout department, draw up sales program of our own department, break down the sales target, coordinate with all departments to advance the whole sales activities.

本课程在探究广播媒体的发展与特质，教导学生如何进行广播新闻、综艺、音乐与戏剧等相关节目的制作与企划。

Course this probe into development and speciality, radio of media, teach how is it broadcast news, variety, music, drama relevant section making and enterprise planning of eye to go on student.

Third, the CMA Exam will be changed from a 4-part exam to a 2-part exam, focusing on financial planning, analysis, control and decision support.

工作描述：承接康师傅在上海的品牌策略，带领9人的企划团队，针对沪东的区域市场特性，进行品牌的规划与推广！

Job Description: Carry out the marketing strategy for Chef Kang brand, be the leader of a group of 9, make promotion plan of the brand specific tailored for the market in eastern Shanghai.

从另一方面看，卓有成效的视觉企划可以从呆板的系统中解放出来，这个系统指的就是我们至今仍然沿用的网页开发环境。

On the other hand, compelling visual work can result from breaking out of the rigid system that the Web's design and development environment has, to date, retained.

该信讬特别企划主任丹尼尔．葛莱瑟说：「我们设计了这款游戏吸引年龄稍长的青少年，希望教导他们打喷嚏应慎选地点。

We did it to engage the older teen audience and teach them that where you sneeze matters, said Daniel Glaser, the trust's chief of special projects.

这项企划一旦在2009年完成后，联合国工业发展组织，希望流行竹子家具的趋势，能帮助衣索比亚的经济，并改善小农夫们的生活。

Once this four year project is complete in 2009, UNIDO hopes the trend for bamboo furniture will help develop the Ethiopian economy and transform the lives of small farmers.

这项企划将以2007年提出的管制为目标，让建筑物在2012年前，使用百分之15的再生能源，并在2020年前，达到百分之30的用量。

The project is a step toward compliance with a 2007 order requiring state buildings to use 15 percent renewable energy by 2012 and 30 percent by 2020.

（来源于《有道词典》）

marketing staff

营销人员营销员销售人员

[例句]For internal developers and marketing staff, and the interface of the company's developer clients and marketing staff.

面向企业内部开发人员和市场销售人员，以及本公司接口客户的开发人员和市场销售人员。

或许这几篇英语中文能够帮助我们打开关于营销的大门。下面是我给大家整理的关于营销的英语作文，供大家参阅!

关于营销的英语作文：32 Things Your Salesclerk Won’t Tell You

1. If a good customer buys a dress, I'll hang it up for her and put it in a nice plastic bag. But if you've been rude to me, I'll smush it into a bag that's too small.

2. Sure, I’ll put that sweater on hold for you. But most of the time, you don’t come back. So don’t blame me if I sell it to someone else.

3. Even though I seem friendly, I'm not your friend. Please don't take me hostage with your small talk.

4. I won’t ask a yes-or-no question like “Can I help you?” Instead, it’s always an open-ended “What can I help you find today?”

5. It is way tacky to buy placemats, use them for your party, then return them to the store. At least wipe off the food crumbs first.

6. My pet peeve? Customers who paw through a stack of shirts. Now I’ve got to spend 15 minutes board-folding that whole pile again.

7. This is not a garage sale. I can't give you a lower price just because you haggle.

8. Even though most of us don’t work on commission, sometimes we’re given a sales goal for each customer. If we meet it consistently, we’ll get bonuses and, eventually, a promotion. So when I tell you about a pair of earrings that would go perfectly with that sweater, I might have an ulterior motive.

9. If you start to throw a fitin front of other customers because I won't take a return, I'll probably give in and offer your money back. But I really want to kick your tush.

10. After you buy something, keep your receipt and pay attention. Most mainstream retailers promise a refund if the item goes on sale within a certain number of days after you buy it. Websites like priceprotectr.comtrack the prices of hundreds of products from retailers such as Best Buy, Amazon, and Sears.

11. Need me? Don't wave like you're hailing a cab, whistle, yell across the store or stand in front of the fitting room waiting for it to magically open. Just ask nicely.

12. When you ask me if something looks good on you and I suggest a different style, take the hint.

13. The greeters who welcome you to our store aren’t really there to greet you. If we look you in the eye as you’re coming and going, you’re less likely to shoplift.

14. Most shoplifters aren't the people you'd expect.They're great customers who come in all the time, buy a lot of stuff, and are really nice to you. I guess they're thinking, 'I'm a good customer, I deserve a little something.'

15. Our store sends out a birthday coupon to customers on our mailing list. When people redeem it, I often say "Happy Birthday" as they walk away. Sometimes the customer will say "you too." I know it's because they aren't really listening, but that cracks me up.

16. If you call the store to ask if we have an item and we don't, don't ask me where you can get it. I have no idea.

17. If you don't know a store's hours, call. We hate the people who come in five minutes before we close and want to shop for a whole wardrobe.

18. Plenty of stores have great prices on Black Friday, but mine isn’t one of them. Still, you line up and wait for us to open.

19. Some of us will tell you anything to make the sale.Especially if you haven't been nice.

20. Please don’t tell the cashierno one was helping you after I brought you six different sweaters in the fitting room. It’s rude.

21. I don't understand parents who give their children some merchandise to keep them occupied, then when the child destroys it, the parents just stick it on some random shelf and don't say anything. How is that different from stealing or vandalism?

22. Literally everyone who returns anything brokenclaims it broke the first time they used it, no matter when they purchased it. Um, yeah right.

关于营销的英语作文：CFA or MBA

CFA or MBA? 11 Facts to Help You Decide

CFA还是MBA?11个事实帮助你作出选择

After years of financial work, most financial practitioners would schedule a self-improvement plan, especially those who would like to start their own businesses. The common question is that whether one should take a CFA test or get an MBA degree for career development. Indeed this is a big decision.

The MBA, short for Master of Business Administration, covers various areas of business such as accounting, finance, marketing, human resources, and operations in a manner most relevant to management analysis and strategy. On the other hand, CFA, short for Chartered Financial Analyst, covers special, specified skills and concepts in asset management, private wealth management, equity research, and ratings advisories in financial institutions.

An MBA could enlarge your social network and widen career choices, but a CFA gives you accuracy and rigor in financial areas. You may need to spend years of full-time study and finish the graduation thesis for an MBA, but you may spend even more years of hard studying to pass three exams before you could get the CFA charter certificate.

Below are 11 factors that might help you decide which one you should get.

1. Cost

It should be noted that an MBA degree from any top university is a high-cost and expensive self-enhancement project. The total all-in cost (tuition fees, modest living expenses, forgone salaries, etc.) of a 2-year top MBA program is around $275k to $325k. The cost of a CFA is much lower, at about $1,000 to 1,500 per level, less than $8,500 (on average) for all three level tests if you take part in additional prep classes.

2. Time

If you want to get a MBA certificate, you need to spend two years of full-time study. That means if you’re not brave enough to quit your job and focus on the MBA degree, it would be a dilemma indeed. However, the CFA would cost at least 250 hours of self-guided study before you can sit the six-hour exam. You could make the CFA program study as part-time task.

3. Content

The purpose of these two certifications is obviously different, therefore the content is of course different. Getting an MBA certificate means you’re going to get comprehensive and all-inclusive training and knowledge in management analysis and strategy. MBA covers various courses like accounting, finance, marketing, and human resources, while CFA program will deliver you special, specified skills, and concepts on asset finance exclusively.

4. Application procedure

To apply for an MBA program, you need to prepare a lot of things, including an online application, recommendation letters, resume, admission essays, university transcripts, GMAT or GRE score reports, English language proficiency, etc. For the CFA, you need an international travel passport. Also, you need to meet one of these 3 requirements for CFA application: four years of professional work experience (does not have to be investment related), a bachelor’s (or equivalent) degree, or be in the final year of your bachelor’s degree program.

5. Teamwork

Task requirements differ from each other. Unlike the MBA requires group tasks, the CFA has no teamwork requirement. It’s totally upon your own schedule. If you can, you could study and finish all CFA programs individually.

6. Pass rate

Only 37% of CFA test takers passed December 2012′s CFA Level I exam. In June 2012, 38% passed Level I, 42% passed Level II and 52% passed Level III. On an average, 60% would fail in CFA test, with even low pass rate across total 3 levels. On the other hand, 95% of Harvard MBA test takers could pass the MBA test.

7. Job Prospects

With MBA degree, you get broader job prospects and wide career choices. But with a CFA certificate, since it delivers specific, specialized knowledge in finance industry, your career choices are greatly narrowed but financial career could be greatly sharpened and improved to another level. “An MBA can take you into all sorts of industries,” said Skiddy von Stade, CEO of financial recruiting firm OneWire. “A CFA is for a stock picker that really wants to be an analyst. The CFA carries a lot of weight with asset managers. It’s an analytically driven test.” Outside of finance, the CFA is of little use, while the MBA is more widely recognized.

8. Benefit/Compensation

It’s important to know the return of CFA and MBA. According to the calculation from PayScale, a compensation research firm, the compensation differs a lot. Median pays of 0-5 years of experience are $72,000, $87,000, $57,000 and $63,000 respectively for people that hold a CFA and no MBA, CFA and MBA, MBA and no CFA, and an MBA in finance and no CFA. These differences stay constant for CFA and MBA holders of 5-10 years of experience.

9. Learning

Some CFA certificate holders said that MBA programs teach things they could learn from college class, while CFA programs deliver knowledge that couldn’t be learned from college.

10. Partnering relationships

CFA Institute has started partnering relationships with multiple business schools into their class offerings. Some exam materials are even delivered in these courses. This would surely result in reduction of CFA test difficulty. More students are now expected to take Level I of the CFA exam directly after graduation.

11. Achievement

The founder of the CFA Institute is Benjamin Graham, one of the most legendary and valuable investors. With the profound knowledge gained from CFA tests… who knows? You could become the next Benjamin Graham. In contrast the broad coverage of MBA makes it becomes hard to become a great master.

关于营销的英语作文：Generating Leads Through Telemarketing

Telemarketing is one of the most common ways that a business can generate leads. It is a versatile approach. Lead generation telemarketing can be inbound or outbound, meaning that systems use prerecorded messages and can dial either random numbers or numbers from an imported list.

Telemarketing is one of the few lead generation techniques that is flexible enough to be immediately adaptable to new situations. The telemarketer can answer questions or provide additional information as needed in response to the potential customer's comments. Also, while prospective buyers may ignore direct mail or advertisements, they will not ignore a ringing telephone. Once the person answers the phone, a good telemarketer can generate a lead.

Inbound lead generation telemarketing involves the prospective customer calling the company to find out about their products or services. This is the best kind of lead generation telemarketing because the potential buyer has already shown interest by making the call. It is then up to the telemarketer to say the right things in order to retain the prospective buyer's interest. Often, people will call for information about certain products or to see if there are any sales or discounts available. It is up to the telemarketer to be able to provide the caller with all of the necessary facts that the caller asks for.

Outbound telemarketing is less successful than taking inbound calls. It is difficult because it often involves what is called cold calling. This is when a lead generator makes an unsolicited call to a potential customer. The person has no idea who is calling them or why. A high percentage of people react badly to being cold called. It takes someone with great communication skills and the ability to handle rejection to make a successful cold caller. Other times, the callers are equipped with a list of potential leads. The caller's responsibility is then to verify that the person is indeed interested.

Another option for lead generation telemarketing is to use a lead generation system. Lead generation systems are machines programmed to dial phone numbers and deliver a recorded message when the phone is answered. Many people hang up on these machines, but they are a cost effective way to generate leads. Some lead generation systems can be given a list of potential leads to call, thus increasing the chance of success.

Lead generation telemarketing is a great, flexible, adaptable way to gain new customers. People with good communication skills are often very good at this type of work.

Lead Generation Info provides detailed information about sales, mortage, MLM, business-to-business, internet, and insurance lead generation, lead generation telemarketing, and more. Lead Generation Info is the sister site of MLM Leads Web.

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