营销战略英文定义翻译

Marketing Stratage, the actions that applied to implement an overall planning and arrangement on futrue marketing,which based on an objective analysis and research on marketing inside and outside environment in marketing activities.

管理学当中有 Marketing strategies 和 Marketing tactics 之分

说白了，strategy是目标，tactic是方法。

因为翻译不同，所以冒出来许多说法，其实根本就这两个

The so-called marketing strategy (Marketing Strategy) is the enterprise to identify, analyze and select marketing opportunities in order to achieve the corporate mission and objectives of the management process, that is, how companies with the best marketing opportunities through the adaptation process

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